Boutique Consultancy · Brazil · Spain

Hospitality that grows with presence.

Digital positioning, client acquisition and memorable branding for hotels, bars, restaurants and salons that want to grow with strategy — not luck.

+40%
Global Revenue
+120%
Average Ticket
8+
Years in Market
3
Countries
John Barcelos
4.9Average Rating
200+Professionals Trained
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Consultancy that understands operations.

Most consultants arrive with templates. Generic reports. Solutions disconnected from reality. At Aurea, the approach is different: we were born inside real hotel operations.

Eight years of direct management in three countries taught us what really moves the needle. Every project starts with an honest assessment, not a sales proposal.

We work with a limited number of clients at a time. By choice, not limitation. Your project receives full attention, from assessment to implementation.

01

Real Operational Experience

Not window-dressing consultancy. Real property management in Brazil, Portugal and Spain.

02

Measurable Results

KPIs defined upfront: ADR, RevPAR, rating, direct bookings, revenue. Zero vanity metrics.

03

Ibero-American Vision

Three languages, four immigrations. A unique reading of the markets in Brazil, Portugal and Spain.

04

Partnership, Not Report

We stay through implementation, adjust what's needed, and measure every step together.

Numbers that prove the method.

I'm Hostel Leblon

"No strategic sales vision, leaving significant revenue unexplored."

Immersive leadership training + full operational restructuring with new processes and KPIs.

+40%Global Revenue
Aurora Rio Hostel

"Negative OTA image and unsustainable average ticket compromising operations."

Strategic rebranding + reputation management + new pricing matrix based on positioning.

+120%Average Ticket · Rating from 6.1 → 8.5
Sunflower Hostel

"Excessive OTA dependency compressed margins and eliminated guest relationships."

Rebranding + direct booking strategy + paid traffic on Google and Meta.

30%Direct Bookings of Total

Six deliveries to truly grow.

Digital Presence

Professional website, optimized Google Maps and social media that attract and convert — not just accumulate followers.

Branding & Identity

Visual and verbal identity that communicates your business value before the client walks through the door.

Organic Acquisition

Content strategy and local SEO to attract clients without depending on paid ads every day.

Ads Management

Google and Meta campaigns focused on real returns — not empty clicks. Every euro invested with intention.

CRM & Relationships

Tools and processes to capture, nurture and retain clients — turning visits into recurrence.

Team Training

Reception, sales and commercial service trained to convert and delight — because the best strategy fails without the right team.

What clients say.

"
Aurea went beyond expectations. John brought a vision that completely transformed our commercial approach. Revenue results were impressive in less than six months.
M
Marcos OliveiraOwner · I'm Hostel Leblon
"
Our reputation was compromised with no clear way out. The rebranding John orchestrated restored our confidence and tripled the average ticket. That's no exaggeration.
C
Camila RezendeManager · Aurora Rio Hostel
"
We went from total OTA dependency to 30% direct bookings. The work was surgical — no empty promises, clear plan and real week-by-week monitoring.
R
Ricardo MatosDirector · Sunflower Hostel

Your property can be the next result.

Schedule a free assessment. In 45 minutes, you'll have clarity on where your property is leaving revenue on the table — no commitment.

Request Free Assessment →
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